Nike Run/Walk

 

Brand Identity

A shoe and apparel brand.

  • We were asked to develop the logo and brand identity for Nike’s Run/Walk line of shoes and apparel. Time is often a luxury and one we did not have – we had 48 hours. Although the Run/Walk line did not make it beyond a marketing concept and to the public, we are still very proud of our work for Nike.

 

To add interest to the logotype and name in print, we recommended using a forward slash (/) as an implied “or.”

 

Longhorns & Tall Tales