Soluna
Brand Identity, Packaging, In-store Graphics
A spa-at-home product combining magnet therapy and heat.
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RG Barry is the US's largest producer of shoes and slippers. Their idea was to produce a spa-at-home product that combined magnet therapy and heat. With ideology based on the polarities of the sun and moon, the Spanish words sol and luna were combined to create the name Soluna. Natural elements were used to convey the idea of rejuvenation and a holistic experience. Spa-At-Home product lines were sold in Macy's and other national department stores.